2021 Winners
Congratulations to all our award winners and finalists!
Want to learn more about our 2021 Winners? Check out the videos from our 2021 winning categories.
2021 Finalists and Winners
Content Marketing Project of the Year
WINNER
- Leading Through Change (Company: Salesforce)
FINALISTS
- Big Brains: University of Chicago Podcast Network (Company: University of Chicago)
- fresh Magazine (Agency: John Brown Media U.S.) (Company: Hannaford Supermarkets)
- Global News (Agency: OTW) (Company: IKEA)
- Qantas Travel Insider (Agency: Medium Rare Content Agency) (Company: Qantas)
- The Well by Northwell Health (Agency: Revmade) (Company: Northwell)
- Workflow by ServiceNow (Agency: Message Lab) (Company: ServiceNow)
Agency of the Year for agencies with LESS than 100 employees
WINNER
- Foundry 360
FINALISTS
- 3rdspace
- GLC – a marketing communications agency
- Studio 1847
Agency of the Year for agencies with MORE than 100 employees
WINNER
- Pace
FINALISTS
- ICUC.social
- Manifest
- MSPC
- Wpromote
B2B Content Marketer of the Year
WINNER
- Jessica Bergmann, Vice President, Content and Customer Marketing, SalesforceÂ
FINALISTS
- Julia Gaynor / Carl Germann, Senior Marketing Strategist – B2B / Senior Marketing Manager – Brand Communications, Monster*
- Richard McGill Murphy, Editor in Chief, Director, ServiceNow
B2C Content Marketer of the Year
WINNER
- Claire McIntosh, Editor in Chief, Sisters From AARP; Senior Editor, AARP The Magazine and AARP Bulletin, AARP
FINALISTS
- Jackie Gagne, Senior Vice President, Multicultural Marketing, HBO Max and HBO
- Julia Gaynor and Carl Germann, Senior Marketing Strategist – B2B and Senior Marketing Manager – Brand Communications, Monster*
- Julie Shapiro, Editor in Chief, The Well by Northwell
*The finalists from Monster are recognized as a team for their category-spanning content work in both B2B and B2C.
01 – Strategy – Best Content Marketing Launch
WINNER
The big story of a microsite – Monster Worldwide
FINALISTS
- Brinks Secures Max Organic Search Traffic to Blog – Wpromote – Brinks Home
- The HOW Channel Experience – Publicis Sapient
- ADP’s Coronavirus Employer Preparedness Toolkit – ADP
- Keys Soulcare – LDJ Productions – Keys Soulcare
02 – Strategy – Best Content Marketing Program
WINNER
Leading Through Change – Salesforce
FINALISTS
- The Well by Northwell Health, with Revmade – Revmade – Northwell Health
- The Digital Life Index – Publicis Sapient
- Henkel – Ask Team Clean – Wayne Parker Kent GmbH – Henkel AG & Co. KGaA
- Workflow by ServiceNow – Message Lab – ServiceNow
03 – Strategy – Best Content Marketing Program in Healthcare
WINNER
Proto’s 2020 Hospital Pandemic Response – Foundry 360 – Massachusetts General Hospital
FINALISTS
- WebPT: A Pioneer in Healthcare IT Content Creation – WebPT Marketing
- HealthU Content Marketing Program – GLC – a marketing communications agency – Hackensack Meridian Health
- The Well by Northwell Health, with Revmade – Revmade – Northwell Health
- COVID-19 Content Strategy Instills Community Trust – Children’s Health
04 – Strategy – Best Content Marketing Program in Financial Services
WINNER
Built to help Albertans – ATB Financial
FINALISTS
- Local Impact – Foundry 360 – Bank of America
- Ernst & Young: 2020 Content Marketing Program – 3rdspace
- Euler Hermes Find Your Way Forward – Euler Hermes North America
- NRMA Insurance – Stories of Help – Storyation – NRMA Insurance
05 – Strategy – Best Content Marketing Program in Retail
WINNER
fresh Magazine for Hannaford Supermarkets – John Brown Media U.S.
FINALISTS
- VMLYR x Conagra Brands – VMLY&R – Conagra Brands
- Noteworthy – Medium Rare Content Agency – Officeworks
- Business as (Un)usual – Forbes – Office Depot
- David Jones – Medium Rare Content Agency – David Jones
06 – Strategy – Best Content Marketing Program in Manufacturing
WINNER
MSC and Manifest – Manifest
FINALISTS
- Hard-Cem ABM Campaign – Kryton International
- StickerGiant Values Based Content Campaign – StickerGiant
- NAM’s Creators Respond – National Association of Manufacturers
- AFI’s Targeted Content Strategies Bring Results – TopSpot Internet Marketing
07 – Strategy – Best Content Marketing Program in Technology
WINNER
Leading Through Change – Salesforce
FINALISTS
- Kloudspot: Always On Opportunity – Retina – Kloudspot
- Rackspace Technology’s Solve Thought Leadership – Rackspace Technology – Solve
- All Hands on Data – Forbes – Tableau
- Workflow by ServiceNow – Message Lab – ServiceNow
08 – Strategy – Best Content Marketing Program in Travel/Tourism/Hospitality
WINNER
Virginia is for Lovers WanderLove Campaign – Virginia Tourism Corporation
FINALISTS
- Scott’s Cheap Flights – Scott’s Cheap Flights
- Marriott Bonvoy Traveler – Marriott Bonvoy Traveler
- Qantas Magazine + Travel Insider – Medium Rare Content Agency – Qantas
- Promoting Safe Experiences in CT After Shutdown – Adams & Knight – Connecticut Office of Tourism
09 – Strategy – Best Content Marketing Program in Education
WINNER
Music Made Us – BIMM Institute – BIMM Institute
FINALISTS
- The CE Shop – The CE Shop
- People, ideas and actions for a better world – The University of British Columbia
- Manifest and Primrose Schools (Healthy & Safety) – Manifest
- Postgrad success for the University of Limerick – 256 – University of Limerick
10 – Strategy – Best Multi-Year Content Marketing Program
WINNER
Workflow by ServiceNow – Message Lab – ServiceNow
FINALISTS
- Consult QD Sees Exponential Growth – Cleveland Clinic
- Harbingers & Quiosque – Pandemic-Proof Strategy – Harbingers
- CarMax’s Audience-First Content Program – Contently – CarMax
- CDW and Manifest: 16 Years and Counting – Manifest
11 – Strategy – Best Marketing Automation in Content Marketing
WINNER
Transforming and Flourishing Through Automation – Civic Financial Services
FINALISTS
- Wake-Up Engine – Engaging the Unengaged – Keysight Technologies
- Acumatica Marketing Automation – Acumatica – https://www.acumatica.com/
12 – Strategy – Highest Conversion Response from a Content Program
WINNER
Content Push for B2B Customers of E.ON – E.ON Energie Deutschland GmbH
FINALISTS
- M&T Bank Mortgage Campaign – Imprint – M&T Bank
- FDR Adopt-a-Pastor Relief Campaign – Pillar Brands
- New Content Tool Converts 75,000+ Qualified Leads – First Page
- Editable SOP Templates for Dispensaries – Flowhub
13 – Strategy – Highest Subscriber Growth
WINNER
Integrated Strategy For +3172% Subscribers MoM – Wolfgang Digital – BodySlims
FINALISTS
- Capital Group: World in 2030 – Capital Group
- Fall Media Campaign – DRiV Automotive Inc.
- Building Community for Individuals with Diabetes – Media Cause – diaTribe
14 – Strategy – Most Innovative Content Distribution Strategy
WINNER
Lovecraft Country – Hearts & Science – HBO
FINALISTS
- The Climate Corporation Data Privacy Page – Paradowski Creative – The Climate Corporation
15 – Strategy – Native Advertising/Sponsored Content as part of a Content Marketing Program
WINNER
Canadian Tire x Operation Puck Drop – Touche – Canadian Tire
FINALISTS
- Epsilon Adweek Partner Expert Series – Epsilon
- Field Check Up Findings – HLK – Channel
- #MGChangemakersSeason3 – Vikara Services Private Limited
- Guide to Life 2020 – Gear Patrol
16 – Strategy – Content Marketing ROI/Measurement Program
WINNER
Workflow by ServiceNow – Message Lab – ServiceNow
FINALISTS
- Don’t bring an opinion to a data fight – Quiosque – Harbingers
- The Content Performance Score – Salesforce
- New Content Tool Converts 75,000+ Qualified Leads – First Page
17 – Strategy – Best Use of Content involving Artificial Intelligence/Machine Learning
WINNER
6sense’s AI-powered content marketing strategy – 6sense
FINALISTS
- How AI Finds & Fixes Optimization Opportunities – MarketMuse
- How AAA Drove Consumers with Content Intelligence – inPowered – AAA Club Alliance
- CO – EX.CO
18 – Strategy – In-Person or Virtual (Event) Content Marketing Strategy
WINNER
Twilight Homes’ VIP Virtual Events – Twilight Homes
FINALISTS
- The Hormel Film Festival – Hormel Foods with Attention Span
- FT Digital Dialogues – Financial Times
- MD House Calls Webinar Series – 2nd.MD
- JONES Beauty Awards – Medium Rare Content Agency – David Jones
- Stories of Resilience – Salesforce
19 – Strategy – Best Integrated Corporate Experience
WINNER
JAB – JCF Investor’s Day – Gradient Experiential
FINALISTS
- CD&R Annual General Meeting – Gradient Experiential
- Channel Challenge (Commodity Classic) – HLK – Channel
- Seedsman Ignite – HLK – Channel
- Keys Soulcare – LDJ Productions – Keys Soulcare
20 – Strategy – Agency/Client Content Marketing Partnership
WINNER
Workflow by ServiceNow – Message Lab – ServiceNow
FINALISTS
- TA and PayFlex – Improving personal well-being – ThomasArts (TA)
- Pathways by Amica – Cronin – Amica Mutual Insurance Company
- Brainrider: an extension of our team – Brainrider – Purolator Inc
- Building a Strong Partnership- RDI x Shea Homes – Red Door Interactive
21 – Strategy – Best Use of Influencer Marketing
WINNER
Experience Points – Avtex Solutions, LLC
FINALISTS
- Amazon Prime Student Fall 2020 Influencer Program – Riddle & Bloom – Amazon Prime Student
- The Flight Attendant – Hearts & Science – HBO Max
- Digital Changemaker Influencer Marketing Program – HIMSS
- How Fyffes captured the banana bread nation – 256 – Fyffes
22 – Strategy – Best Content Strategy
WINNER
The Well by Northwell Health, with RevmadeÂ
FINALISTS
- The HOW Channel Experience – Publicis Sapient
- NRMA Insurance & Che Proximity Sloways – IAG
- “Salut Allemaal” (Goodbye everyone) by Dela – DPG Media
- The Future of Customer Engagement & Experience-SAP – SAP Customer Experience
23 – Strategy – Integrated Content Marketing Program (Print/Digital Integration)
WINNER
Rowe Price Insights – Imprint – T. Rowe Price
FINALISTS
- Proto’s 2020 Hospital Pandemic Response – Foundry 360 – Massachusetts General Hospital
- Referral Maker PRO Kit – Buffini & Company
- Coles Magazine – Medium Rare Content Agency – Coles
- Trailblazing Entrepreneurs – Salesforce AppExchange
24 – Strategy – Best Use of Technology as Part of Content Marketing Program
WINNER
Driving inclusion through football and technology – 256 – Special Olympics Eurasia
FINALISTS
- Taking a Road trip to Success with AAA’s Content – inPowered – AAA Club Alliance
- Future of Awesome Tour – Comcast, GO2 Partners, Elevux, Renegade – Comcast
- Future of Awesome Tour – GO2 Partners, Elevux, Renegade – Comcast
- Integrated tech: No time? No problem. – Modern (Kellton Tech)
25 – Strategy – Paid Advertising/Content Marketing Integration
WINNER
MassMutual “Trustfall” – MassMutual
FINALISTS
- POLYWOOD Blog+Social Strategy Captures New Demand – Wpromote – POLYWOOD
- org campaign for ICBA – MSPC – ICBA
- Driving Leads with Critical Reports & Ad Tech – Bounteous – Proofpoint
- Workflow by ServiceNow – Message Lab – ServiceNow
26 – Strategy – Best B2B Branded Content Campaign
WINNER
RAIN Group Campaign Helps Sellers During Pandemic – RAIN Group
FINALISTS
- What’s Cooking? – Splunk
- Splunk Predictions 2021 – Splunk
- COVID-19 Response – Lionbridge
- 2020 Spotify Wrapped for Advertisers – Spotify
27 – Strategy – Best B2C Branded Content Campaign
WINNER
The King of the 2020 VMAs – Velocity, ViacomCBS – Burger King
FINALISTS
- College & COVID-19 from CollegeSTEPS – Pace – Wells Fargo
- MassMutual “Trustfall” – MassMutual
- BackSA Christmas Gift Guide – Medium Rare Content Agency – BankSA
- Coles What’s for Dinner LIVE – Coles – OMD, Medium Rare Content Agency
28 – Distribution – Best Use of Original Research in Content Marketing
WINNER
Putting Monster Data to Work – Monster Worldwide
FINALISTS
- TA & Guardian: Benefits for an evolving workforce – TA & Guardian: Benefits for an evolving workforce
- Dice Salary Report – Dice
- Capricorn’s State of the Nation Report 2020 – Typeset – Capricorn
- VMware’s “Business Continues†Campaign – LEWIS – VMware
29 – Distribution – Best E-newsletter
WINNER
Scott’s Cheap Flights newsletter – Scott’s Cheap Flights
FINALISTS
- The TrendingUP Newsletter – TrendingUP from Converge
- The Write Fit – Typeset
- Edward Jones Perspective E-newsletter – Edward Jones
- AEM Industry Advisor – AEM
30 – Distribution – Best Use of Facebook in Content Marketing
WINNER
MassMutual “Trustfall” – MassMutual
FINALISTS
- The Girlfriend: Facebook Campaign – The Girlfriend
- Quality Metrics Engagement Program – Linkwell Health – MMM Healthcare
- Channel Iowa Strong Derecho Facebook Response – HLK – Channel
- The Student Forum -The CE Shop
31 – Distribution – Best Use of Instagram in Content Marketing
WINNER
NRMA Insurance – Stories of Help – Storyation – NRMA Insurance
FINALISTS
- Best Use of Instagram – RDI x Rubio’s – Red Door Interactive
- Dole ‘Fruit Bowls’ by Doing Things & Spark Foundry – Doing Things Media – Dole
- Project Management Institute on Instagram – Imagination – Project Management Institute
32 – Distribution – Best Use of Snapchat in Content Marketing
WINNER
Snapchat AR – Penny – Landmark AR Campaign – mStudio Sweden
33 – Distribution – Best Use of TikTok in Content Marketing
WINNER
Travel Manitoba on TikTok – Travel Manitoba
FINALISTS
- Wawa & Bounteous: Building Community With Content – Bounteous – Wawa
- Legendary – Hearts & Science – HBO Max
34 – Distribution – Best Use of LinkedIn in Content Marketing
WINNER
EY – Best use of LinkedIn – 3rdspace
FINALISTS
- LinkedIn Content Marketing for Allied Van Lines – CONNECTIVE Agency – Allied Van Lines
- What We Learned in 2020 – ReSource Pro
35 – Distribution – Best Use of Twitter in Content Marketing
WINNER
No One Farms Alone – Osborn Barr Paramore – DEKALB/Asgrow
FINALISTS
- #XtendFlexFriday Twitter Takeover – HLK – Channel
- APU and Manifest: Overcoming Obstacles 2020 – Manifest
36 – Distribution – Best Use of Video in Content Marketing
WINNER
NEC 2020 Video Content – 3rdspace
FINALISTS
- Mayo Clinic_COVID Vaccine Content Series – Mayo Clinic
- #MGChangemakersSeason3 – Vikara Services Private Limited
- Denmarks Largest Virtual Beer Tasting – Royal Unibrew A/S
- Boat Trader’s Stomping Grounds Video Series – Boat Trader
37 – Distribution – Best Use of Multichannel Social Media in Content Marketing
WINNER
Legendary – Hearts & Science – HBO Max
FINALISTS
- NASCAR Kansas – Osborn Barr Paramore – DEKALB
- #IWD2021 Campaign – Advice to My Younger Self – Demand Spring
- AT&T x E! Red Carpet – Hearts & Science – AT&T
- Cross-Channel Analysis Delivers Sweet Success – Collective Measures – Land O’Lakes
38 – Distribution – Best Corporate Blog
WINNER
MassMutual Corporate Blog – MassMutual
FINALISTS
- UserTesting Blog – UserTesting
- Agent Essentials – The CE Shop
- PA Insights Corporate Blog – PA Consulting
- The Progress blog: Connecting you to Progress news – Progress
39 – Distribution – Best Blog Post
WINNER
Work Life by Atlassian – Atlassian
FINALISTS
- Find Your Fungicide Window – Paradowski Creative – The Climate Corporation
- How to Buy a House in San Diego – SDCCU
- Ericsson earns 5G and sports thought leadership – Ericsson
- GenC: Consumer Behavior in the Time of Corona – Stella Rising
40 – Distribution – Best Multi-Author Blog
WINNER
Agent Essentials – The CE Shop
FINALISTS
- Masthead Media for OXO: Best Multi-Author Blog – Masthead Media Company LLC – OXO
- Fullscript Health and Wellness Blog – Fullscript
- The Future of Customer Engagement & Experience-SAP – SAP Customer Experience
- The ConstructConnect Blog – ConstructConnect
41 – Distribution – Best Topic-Specific Blog
WINNER
Clearway Community Solar: Science Experiments Blog – LOCOMOTIVE Agency – Clearway Community Solar
FINALISTS
- Agent Essentials – The CE Shop
- Narbis Neurofeedback and Attention Content – BX3 – Narbis
- CancerCenter360 – Cancer Treatment Centers of America
- Fullscript Health and Wellness Blog – Fullscript
- Work in the Time of Coronavirus – Monster Worldwide
42 – Distribution – Best Podcast/Audio Series
WINNER
Big Brains: University of Chicago Podcast Network – The University of Chicago
FINALISTS
- Shop Talk: The Real Estate Show – The CE Shop
- Sounds Like Infrastructure – Ferrovial Corporación SA
- Staying Grounded – Medium Rare Content Agency – Bunnings
- Life’s Booming – Medium Rare Content Agency – Australian Seniors
43 – Distribution – Best Use of Content Curation
WINNER
Keysight University – Keysight Technologies
FINALISTS
- AMMA Pregnancy Tracker – AMMA Pregnancy Tracker
- #EatforCLE Local Restaurant Advocacy Campaign – Muse Content Group
- The HOW Channel Experience – Publicis Sapient
- The Digital Life Index – Publicis Sapient
44 – Distribution – Best Content-Driven Website
WINNER
Qantas Travel Insider – Medium Rare Content Agency – Qantas
FINALISTS
- RoadStars powered by Mercedes-Benz Trucks – Code Red. GmbH – Daimler Truck AG
- Digital Pulse – PwC Australia
- Noteworthy – Medium Rare Content Agency – Officeworks
- Workflow by ServiceNow – Message Lab – ServiceNow
45 – Distribution – Best Motivational Video or Video Series
WINNER
“Out North” Presented by Fiverr – Fiverr
FINALISTS
- “Breaking the Ice†at Scale Through Storytelling – WebPT
- #MGChangemakersSeason3 – Vikara Services Private Limited
- undeNYable by New York City Football Club – New York City Football Club
- PMI: Our World is Not an Ashtray – Philip Morris International
46 – Distribution – Best Topic-Specific Video as Part of a Content Marketing Program
WINNER
truth “Simmi Singh Toxic Speed Dating” – Velocity, ViacomCBS – truth
FINALISTS
- FieldView | Farm Dogs Ep. 1 – Coolfire Studios – Climate FieldViewâ„¢
- NRMA Insurance & Thinkerbell – Invisible Fires – IAG
- How content saved Christmas for Vodafone – Vodafone
- Saying Goodbye – C+C – Washington State Department of Health
47 – Distribution – Best Short Form Video or Video Series as Part of a Content Marketing Program
WINNER
Every Mask Up – Cleveland Clinic
FINALISTS
- Mobiquity Minute Video Series – Mobiquity
- My AppExchange Story – Salesforce AppExchange
- Pivot in Place – National Association of REALTORS®
- N26 “Money in Motion” – Velocity, ViacomCBS – N26
48 – Distribution – Best Content Marketing Video Series
WINNER
First-Time Buyer – National Association of REALTORS®
FINALISTS
- Unpacked – Dash – J.P. Morgan
- Altium Stories – Celebrating Customer Innovations – Altium LLC
- Experience Points – Avtex Solutions, LLC
- Denmark’s Largest Virtual Beer Tasting – Royal Unibrew A/S
49 – Distribution – Best Use of an eBook (one or a series)
WINNER
Comic Book School “Creator Connections: Panel 1” – Comic Book School
FINALISTS
- Convenience Store Playbook – Mobiquity
- Amino eBook – MSPC – Amino
- Dice’s Equality in Tech Report – Dice
- Process Intensification: Considerations/Insights – Sartorius
50 – Distribution – Best Use of a White Paper (one or a series)
WINNER
Health Trends Report 2020 – Foundry 360 – CVS Health
FINALISTS
- Rowe Price Next Wave of Wealth Whitepaper – Imprint – T. Rowe Price
- Inside Sales: Lean Principles Support PMA Contract – Swisslog Healthcare
- Helping the casino industry recover after COVID-19 – KPMG LLP
- Autodesk Growth in the Next Normal Global Campaign – Autodesk
51 – Distribution – Transportation (Air/Auto/Rail/Ship) Publication
WINNER
The Building Tomorrow Project – OTW/Two Rivers Marketing – Volvo Construction Equipment
FINALISTS
- Mercedes-Benz Trucks Online – Code Red. GmbH – Daimler Truck AG
- Drive Winter 2020 – DCI Marketing – Subaru of America, Inc
- Capricorn’s CapHub member advice platform – Typeset – Capricorn
52 – Distribution – Association Publication
WINNER
Watermark Magazine – The Center for Homeland Defense and Security
FINALISTS
- Independent Banker for ICBA – MSPC – Independent Banker Magazine
- Company Director – Medium Rare Content Agency – Australian Institute of Company Directors
- Acuity – Medium Rare Content Agency – Chartered Accountants Australia and New Zealand
- Capricorn’s CapHub member advice platform – Typeset – Capricorn
53 – Distribution – Technology Publication
WINNER
Ericsson Regional Connect Magazine – Ericsson
FINALISTS
- Digital Pulse – PwC Australia
- The Exchange Magazine – Salesforce AppExchange
- Secure Futures by Kaspersky magazine – Kaspersky
54 – Distribution – Manufacturing Publication
WINNER
Danfoss Solutions Magazine – Danfoss
55 – Distribution – Financial Services Publication
WINNER
RED – the Magazine from SIX – SIX
FINALISTS
- Onward magazine – 30 Point Strategies – Charles Schwab
- Rowe Price Investor – Imprint – T. Rowe Price
- Regions Bank: Commercial Insights Magazine – Imagination – Regions Bank
- The Financial Times – Financial Times
56 – Distribution – Government Publication
WINNER
Welcome to Sweden, when the time is right – OTW – Visit Sweden
57 – Distribution – Healthcare/Medical Publication
WINNER
The Global Reach of Family Planning Voices – Ceros – John Hopkins University
FINALISTS
- Proto’s 2020 Hospital Pandemic Response – Foundry 360 – Massachusetts General Hospital
- How to Be Clear During COVID-19 – Aha Media Group
- Vision Book 2021 – Our Secret Ingredient – Morrison Healthcare
- Renew Magazine, UnitedHealthcare – MSPC – Renew Magazine
58 – Distribution – Hospitality/Travel Publication
WINNER
Qantas Magazine + Travel Insider – Medium Rare Content Agency – Qantas
59 – Distribution – Nonprofit Publication
WINNER
All Animals Fall 2020 – The Humane Society of the United States
FINALISTS
- AARP The Magazine, October/Nov 2020 – AARP The Magazine
- AARP Bulletin “American Tragedy” December 2020 – AARP Bulletin
- AARP Bulletin “Where they Stand†October 2020 –
- CURE Impact Report: Spring 2020 –
60 – Distribution – Retail Publication
WINNER
Staples Worklife – Imagination – Staples
FINALISTS
- fresh Magazine for Hannaford Supermarkets – John Brown Media U.S.
- Preprosto – PM, poslovni mediji – Lidl Slovenija
61 – Distribution – School/University Publication
WINNER
James Madison University: Madison Magazine – James Madison University
62 – Distribution – Internal/Employee Publication
WINNER
Global News – OTW – IKEA
FINALISTS
- Urban – PM, poslovni mediji – JHL, javna podjetja in MOL
- On the same page – branding, content and design – SAS Institute
63 – Editorial – Best NEW Print Publication
WINNER
DARE Magazine – Medium Rare Content Agency – Australian Seniors
FINALISTS
- RED – the Magazine from SIX – SIX
- Epsilon CORE Magazine – Epsilon
- Innovation Issue 15 Summer 2020 – HP Inc.
- Epsilon: CORE Magazine – Imagination – Epsilon
64 – Editorial – Best NEW Digital Publication
WINNER
Motherhood – OTW – Aller Media
FINALISTS
- The Ethel – AARP
- Ericsson Regional Connect Magazine – Ericsson
- Complete View – Hyland Software
- Endpoint by Tanium – Message Lab – Tanium
65 – Editorial – Best Print Publication
WINNER
In Reach by AmeriHealth Caritas – Imagination – AmeriHealth Caritas
FINALISTS
- Drive Spring/Summer 2020 – DCI Marketing – Subaru of America, Inc.
- AARP Bulletin Pandemic Issue May 2020 – AARP Bulletin
- AARP The Magazine Feb/Mar 2021 – AARP The Magazine
- Humo’s Krasse Knarren (sharp older minds) by VDAB – DPG Media
66 – Editorial – Best Digital Publication
WINNER
Sisters From AARP – Sisters From AARP
FINALISTS
- We Build Value webuildvalue.com – We Build Value
- The Girlfriend – The Girlfriend
- Henkel – Ask Team Clean – Wayne Parker Kent GmbH – Henkel AG & Co. KGaA
- Manifest and CDW: EdTech Focus on K-12 – Manifest
67 – Editorial – Best Feature Article – PRINT
WINNER
AARP The Magazine – The Last Days of Stan Lee – AARP
FINALISTS
- 18 Weeks – AARP
- Who Is To Blame? – AARP
- A Tale of Two Nursing Homes – AARP
- AARP The Magazine – Happiness in Hard Times – AARP
68 – Editorial – Best Feature Article – Digital
WINNER
Venture Forward by GoDaddy – Message Lab – GoDaddy
FINALISTS
- Manufacturing under Pressure series – Federal Reserve Bank of Cleveland
- McKinsey for Kids – McKinsey Global Publishing
- UNBOUND “more, More, MORE” – TCS Education System
- UNBOUND “Together, apart” – TCS Education System
69 – Editorial – Best Interview or Profile
WINNER
AARP The Magazine, A Physician of Faith and Reason – AARP
FINALISTS
- AARP The Magazine – Tony Bennett – AARP
- AARP The Magazine – George Clooney – AARP
- AARP The Magazine – Bruce Springsteen – AARP
- Building a digital New York Times – McKinsey Global Publishing
70 – Editorial – Best Regularly Featured Column or Section
WINNER
“Ask Carrie,” On Investing magazine – 30 Point Strategies – Charles Schwab
FINALISTS
- Channel Agronomy Column Series – HLK – Channel
- The Bulletin Conversation – AARP
- AARP Bulletin Fraud Watch – AARP
- Live Well For Less: AARP Savings Tips – AARP
71 – Editorial – Best Series of Articles
WINNER
Hormel Foods Inspired Stories – Hormel Foods with Attention Span
FINALISTS
- Remote work series by Atlassian – Atlassian
- Venture Forward by GoDaddy – Message Lab – GoDaddy
- SVB Growth Stories – Message Lab – Silicon Valley Bank (SVB)
- Charting the path to the next normal – McKinsey Global Publishing
72 – Editorial – Best Overall Editorial – PRINT
WINNER
Proto’s 2020 Hospital Pandemic Response – Foundry 360 – Massachusetts General Hospital
FINALISTS
- AARP The Magazine, October/Nov 2020 – AARP The Magazine
- AARP Bulletin “American Tragedy” December 2020 – AARP Bulletin
- AARP The Magazine Feb/Mar 2021 – AARP The Magazine
- AARP Bulletin Pandemic Issue May 2020 – AARP Bulletin
73 – Editorial – Best Overall Editorial – Digital
WINNER
The Well by Northwell Health, with RevmadeÂ
FINALISTS
- Digital Pulse – PwC Australia
- Workflow by ServiceNow – Message Lab – ServiceNow
- Saybrook University’s UNBOUND digital magazine – TCS Education System
- Atlassian Work Life – Atlassian
74 – Editorial – Best Special Topic Issue
WINNER
Drive Spring/Summer 2020 – DCI Marketing – Subaru of America, Inc.
FINALISTS
- State of Writing 2020 – Typeset
- PM Network Most Influential Projects Special Issue – Imagination – Project Management Institute
- Remotopia – Cognizant Technology Solutions
- The Future of Infectious Disease – Cognizant Technology Solutions
75 – Editorial – Best Annual Report
WINNER
Crohn’s & Colitis Foundation Annual Report – Imprint – The Crohn’s & Colitis Foundation
FINALISTS
- Members Trust Company Annual Report – Members Trust Company
- Cascade Environmental – Cascade Environmental
- Wellframe Member Impact Report – Ceros – Wellframe
76 – Editorial – Best Corporate Book
WINNER
“DISASTER – A Diagnosis of Modern Business” – Crocon d.o.o.
FINALISTS
- Book Helps Sellers Navigate New Sales Environment – RAIN Group
- Regional Brand Seed Guides – HLK – Regional Brands – Specialty
- MD Book of Testimonials – 2nd.MD
77 – Design – Best NEW Publication Design
WINNER
The Ethel from AARP – AARP
FINALISTS
- AMT Pulse magazine – GLC – a marketing communications agency – American Medical Technologists
- Epsilon: CORE Magazine – Imagination – Epsilon
- MindFuel Magazine – IFS
78 – Design – Best Publication Design
WINNER
Company Director – Medium Rare Content Agency – Australian Institute of Company Directors
FINALISTS
- To the Depth of Siberia – Sputnik
- AARP Member Benefits Discovery Guide – AARP
- Medicare Made Easy – AARP
- Sisters from AARP – AARP
79 – Design – Best Cover Design
WINNER
Signature magazine June/July 2020 – GLC – a marketing communications agency – Association Media & Publishing
FINALISTS
- Independent Banker for ICBA, October 2020 – MSPC – Independent Banker Magazine
- Insight magazine cover – TCS Education System
80 – Design – Best Feature Design
WINNER
Manifest and CDW: “Tech Trends to Watch in 2021” – Manifest
FINALISTS
- All Animals Mar/Apr/May ’20 Building a Better Bite – The Humane Society of the United States
- “Trash Talk We Can All Get Behind” – DCI Marketing – Subaru of America, Inc.
- Insight magazine “The great un-equalizer” – TCS Education System
81 – Design – Best Infographic (one-time)
WINNER
Remotopia – Cognizant Technology Solutions
FINALISTS
- Groundworks – Scariest Basements – Foundation Digital – Groundworks Companies
- Keep Your Pipes from Freezing with Questline – Questline Inc.
- What to Do with Your Tax Refund – AARP
- Our best infographic of 2020 – Brainrider – Purolator Inc
82 – Design – Best Infographic Series
WINNER
Unboxing US Economy by Top Lead – Top Lead
FINALISTS
- Thermo Fisher Scientific: Connections For Life – Retina – Thermo Fisher Scientific
- Questline Gives Homeowners a Look Inside – Questline Inc.
- A tale of 202 in 20 McKinsey charts – McKinsey Global Publishing
83 – Design – Best Use of Interactive Infographics
WINNER
Wasted Energy Detective with Questline – Questline Inc.
FINALISTS
- Questline Shows How Smart Homes Make Life Easier – Questline Inc.
- Questline Wants to Know, What’s Your Energy Style? – Questline Inc.
- Don’t Miss Your Bonus Benefits – NEA Member Benefits
84 – Design – Best Use of Illustration
WINNER
Deloitte x Quartz: The Resilient Generation – Quartz – Deloitte Global
FINALISTS
- Drive Winter 2020 / Community Champions – DCI Marketing – Subaru of America, Inc.
- Happiness In Hard Times – AARP
- Former Smokers, Read This! – AARP
- APU and Manifest – Overcoming Obstacles 2020 – Manifest
85 – Design – Best Use of Photography
WINNER
Animal Lovers – AARP
FINALISTS
- Sam’s Club Instant Savings Book – John Brown Media U.S.
- All Animals June/July/August 2020 Home at Last – The Humane Society of the United States
- Bayer PLUS Rewards Are Always In Season – BBDO Atlanta – Bayer Crop Science
- Buffalo Soldiers – AARP
86 – Design – Best Overall Design – PRINT
WINNER
STHLM Magazine – OTW – Stockholm Chamber of Commerce
FINALISTS
- SOAR Magazine – Jet Linx
- MOOG Hub Assembly Brochure – Push 22 – MOOG
- MOOG Hub Assembly Die Cut Poster – Push 22 – MOOG
- Insight magazine – TCS Education System
87 – Design – Best Overall Design – Digital
WINNER
Belvedere Website – Mod Op
FINALISTS
- Asset Living: 35+ years of leading the industry – Poetic – Asset Living
- Workflow by ServiceNow – Message Lab – ServiceNow
- 2021 Widen Connectivity Report – Widen
- Getting the Brand Back Together – Crate Media – Brad Circone