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The Content Marketing Awards

ABOUT

The Content Marketing Awards are presented and owned by the Content Marketing Institute, to recognize and award the best content marketing projects, agencies and marketers in the industry each year. The 2021 Content Marketing Awards include 87 categories recognizing all aspects of content marketing, from strategy to distribution, from design to editorial. The Content Marketing Awards is the largest international content marketing awards program.

 

HISTORY

The CMAs were launched in 2004 as the Magnum Opus Awards. The program was conducted jointly, by the Content Marketing Institute and McMurry/TMG from 2011-2014. In 2013, the awards program was renamed and rebranded to match the changing industry, presented by the Content Marketing Institute and sponsored by McMurry/TMG.  In December 2014, Content Marketing Institute announced their acquisition of the Content Marketing Awards and beginning in 2015, CMI began producing the prestigious awards program.

 

ELIGIBILITY

The awards program is global and open all agencies, companies, organizations and institutions involved in producing content marketing, in print or digital form, for internal or external audiences—but not those created by Content Marketing Institute or any Content Marketing Awards sponsors.

Entries must have been created in calendar year 2020 to qualify for the 2021 awards. If entries were created in 2020 but not “published” or distributed until 2021, they still qualify.

 

ENTRY TIMELINE

March 8, 2021
Call For Entries Opens

April 9, 2021
Early Bird Deadline
$199 per entry

May 14, 2021
Regular Deadline
$249 per entry

May 21, 2021
Late Deadline
$299 per entry

Individual category finalists and winners will be announced on July 28, 2021.

The finalists for Content Marketing Project, Branded Content Campaign, Content Marketing Agency, and Content Marketer of the Year will be announced on August 11, 2021.

The Content Marketing Project, Branded Content Campaign, Content Marketing Agency, and Content Marketer of the Year will all be announced and celebrated at an awards ceremony during Content Marketing World 2021 in September!

 

AGENCY OF THE YEAR (less than 100 employees)

Presented to the agency, with less than 100 employees, that has distinguished itself by creating content marketing that serves as a showcase for the entire industry, announced at Content Marketing World 2021. The Agency of the Year recognition by the Content Marketing Institute is, perhaps, the greatest award honor a content marketing agency can achieve. The judges look at the agency’s projects and performance over the past year, as well as the innovation behind consistent multi-platform publishing. To qualify for Agency of the Year, you must submit at least one project submission and complete the agency of the year entry form. Here are finalists for the 2020 Agency of the Year (Less than 100 Employees) presented at Content Marketing World 2020. There is a $249 fee to nominate your agency. If submitted after May 14, 2021, nominations will require the late fee of $299.

 

AGENCY OF THE YEAR (100+ employees)

Presented to the agency, with more than 100 employees, that has distinguished itself by creating content marketing that serves as a showcase for the entire industry, announced at Content Marketing World 2021. The Agency of the Year recognition by the Content Marketing Institute is, perhaps, the greatest award honor a content marketing agency can achieve. The judges look at the agency’s projects and performance over the past year, as well as the innovation behind consistent multi-platform publishing. To qualify for Agency of the Year, you must submit at least one project submission and complete the agency of the year entry form. Here are the finalists for the 2020 Agency of the Year (100+ Employees) presented at Content Marketing World 2020. There is a $249 fee to nominate your agency. If submitted after May 14, 2021, nominations will require the late fee of $299.

 

CONTENT MARKETING PROJECT OF THE YEAR

All entries will be eligible for the 2021 Content Marketing Awards Project of the Year – the overall best project from thousands of submissions. The Content Marketing Project of the Year award is like winning the Oscar for Best Picture – it simply cannot get any better. The CMAwards judges look at the finalists in every one of the 85 categories to decide which content marketing project was the “best of the best”. Here are the finalists from the 2020 Content Marketing Project of the Year presentation at Content Marketing World 2020.

 

BRANDED CONTENT CAMPAIGN OF THE YEAR

All Branded Content Campaign entries submitted to strategy categories 26 & 27 will be eligible for the 2021 Branded Content Campaign of the Year. The Branded Content Campaign of the Year award is like winning the Oscar for Best Picture – it simply cannot get any better. The Content Marketing Awards’ judges look at the finalists in the Branded Content categories to decide which branded content campaign was the “best of the best”. Here are the finalists from The B2C Branded Content Campaign of the Year and The B2B Branded Content Campaign of the Year presented at Content Marketing World 2021.

 

CONTENT MARKETER OF THE YEAR

The Content Marketing Awards – Marketer of the Year is a special recognition from the Content Marketing Institute. Each year, CMI looks at the great work brand marketers are doing in content marketing. We then compile a shortlist of the “best of the best” and choose a winner that stood above the rest in content marketing during those 12 months. Here are the finalists and winners for the 2021 B2C Content Marketer of the Year.

Here are the finalists and winners for the 2021 B2B Content Marketer of the Year.

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